Phocuswright sees that the EU Digital Identity Wallet is gaining ground, but adoption differs strongly between France, Germany, and the UK.
Awareness is growing, France leads with 25%, while Germany shows the largest increase from 13% to 21%.
Trust is decisive: 54% of Germans trust the Personalausweis, while trust in digital identity systems is clearly lower in France.
Consumers are more likely to share data for a concrete benefit, such as faster check-in, but become more hesitant as soon as data is shared among multiple organizations.
A single European EUDI Wallet strategy does not work; communication and use cases must align per country with trust, security, and tangible benefits.
Read Phocuswire.com article for more information.
